B2B website pricing works best as a fixed quote for a defined scope, followed by pay-as-you-go for changes after launch. The scope is what sets the number: how many unique templates the site needs, how many languages, which integrations, and how much content has to be structured or written. That is why Webisus gives a figure on the first call instead of publishing a price list.
What a quote should break down
A clear quote splits the work into five lines, so you can see where the money goes and what you could phase:
- Strategy and information architecture
- UX/UI design, per template
- Front-end and CMS build
- Integrations: CRM, marketing automation, product data
- QA, including accessibility
What moves the number
- Unique templates, more than page count. Twenty pages built from six templates cost far less than six pages that are each bespoke.
- Languages, especially right-to-left. Adding Hebrew or Arabic roughly doubles the QA effort.
- Integrations. Each connection to a CRM or product system is its own piece of work.
- Accessibility as a requirement. Conformance with IS 5568 or WCAG 2.1 AA is built in from the first template, and it is part of the scope.
- Migration. A legacy site with thousands of URLs needs mapping and redirects so you keep your search traffic.
What is included as standard
Responsive design, on-page SEO fundamentals, structured data and a CMS your marketing team can use on its own are the baseline of a Webisus build. They are part of every quote rather than line items.
Fixed scope first, then pay-as-you-go
A fixed price for the build means the number you approve is the number you pay. After launch, changes are billed as they happen, so what you spend matches what you use, and there is no mandatory retainer.
Ask what one extra landing page will cost after launch. That price tells you a lot about what the next two years will cost.
Getting a number
Send a short description of the site and what it has to achieve. Nir replies within one working day, and the first call ends with a real figure.